Job Description:
• Leverage advanced media relations expertise to protect the CareSource brand
• Drive brand awareness and positioning across a broad range of platforms
• Lead the development of strategic communications plans
• Proactively identify and lead high-impact media relations opportunities
• Develop campaign KPIs in concert with key internal stakeholders
• Measure and report for continuous optimization
• Manage agency relationships
• Lead the development and implementation of comprehensive media strategies for crisis communications
• Act as a subject matter expert for internal and external communication initiatives
• Oversee the creation of high-value external materials
• Drive content strategy and development for media and external communications
• Monitor industry trends, media coverage, and competitors
• Provide advanced guidance on media training for key spokespeople
• Lead cross-functional project teams
Requirements:
• Bachelor's degree in Communications, Public Relations, Journalism, or a related field, or equivalent work experience
• A minimum of ten (10) years of experience in media relations, with a focus on strategic communication and brand positioning
• Health care communications experience is preferred
• Advanced proficiency in Microsoft Office Suite and visual software programs like PowerPoint
• Strong knowledge of Associated Press Style
• Superior presentation, written and verbal communication skills
• Strong decision-making, critical thinking, and problem-solving skills
Benefits:
• Comprehensive total rewards package
• Bonus tied to company and individual performance